Versatility and strength  were the backbone of this project brief. We needed a product that stood out from the competition as a means to showcase our world class Apex bits. In order to honor and protect the legacy of these high end products, a durable yet adaptable inner core was required. A customizable frame was developed to allow a patented rail system to attain multiple configurations.

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This versatile design was created in a way which could house multiple brands and multiple tool categories making it very efficient, and practical for a long term packaging solution

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